SKIMS enlists pop star Rosalía for its latest advertising marketing campaign, celebrating the Cotton Assortment. The highway of underwear, loungewear, and shapewear is the mannequin’s most tagged on social media. Captured by Donna Trope, the Grammy Award-winning singer poses in stripped-down designs for sexy portraits.
SKIMS Cotton Assortment 2022 Advertising and marketing marketing campaign
The mannequin, based mostly by Kim Kardashian, targets to increase its worldwide profile with the model new advertising marketing campaign. Rosalía’s adverts will embrace a film together with pictures. On May sixteenth, it ought to launch on billboards, broadcast TV, and digital platforms.
Related: Rosalía Impresses throughout the Pages of Rolling Stone en Español